Survey Shows Strong Market for Protective Browsing
SquareX
SquareX's browser extension keeps you safe from malicious activity online. However, unlike existing products that block access to files and websites, SquareX allows you to open even suspicious or malicious resources fearlessly!
A recent survey of 2,000 internet users affirmed widespread anxieties around online security, highlighting a strong market demand for protective browsing solutions. As a leader in secure web experiences, we are well-positioned to ease these consumer fears.
Prevalence of Public Wi-Fi Creates Vulnerabilities
The survey found that 80% of respondents frequently access public Wi-Fi networks. While convenient, these connections expose users to data theft and malware risks. This underscores the importance of secure browsing tools that encrypt connections on open networks.
With a vast majority jeopardizing their privacy on public Wi-Fi, consumers need solutions that safeguard them during these security vulnerabilities. We protect these at-risk browsing experiences through encryption, ad blocking, and tracking prevention on public networks. This allows users to retain both the convenience and security they desire for browsing on the go.
In today's digital age, securing your online presence is not just an option—it's a necessity. At SquareX, we're dedicated to empowering users to navigate the internet fearlessly, equipped with the right tools to protect their digital footprint. Our mission is to transform cybersecurity into a seamless part of daily life, ensuring that safety and freedom go hand in hand.
Mridula Kapur, Chief of Staff, SquareX
Hesitance Around Downloads Limits Access to Content
70% expressed hesitation in downloading files from unfamiliar sources, limiting access to online content. By scanning attachments and links for malware, we empower users to safely access materials without compromising security.
This widespread hesitance stems from legitimate concerns, as malicious downloads lead to many device infections and network infiltrations. Yet, it ultimately prevents users from fully benefiting from rich online content. We bridge this gap, satisfying the consumer need for secure content access. Users can confidently access downloads, with SquareX verifying safety and integrity.
Fear of Tracking Prevents Full Internet Participation
Additionally, 75% of respondents avoid visiting certain websites due to privacy and security concerns, restricting full digital participation. By blocking invasive trackers, we enable uninhibited exploration without compromising user safety.
This self-censorship limits free navigation of the internet, as consumers sacrifice access to avoid perceived surveillance risks. We secure the browsing experience through tracker blocking and IP masking, delivering the privacy protection users crave. This empowers unrestrained web access that facilitates enrichment, learning, and growth through digital spaces.
With widespread insecure behaviors, the consumer need for our protective solution is apparent. By enabling safe connections, downloads, and browsing, their extension opens the gateway to confident digital access.